Reimagining Meydan's website for success

Meydan FZ makes starting a business in Dubai simple. With a hassle-free setup, zero corporate tax to boost profits, and a supportive community of entrepreneurs, it’s the perfect place to launch and grow—without the stress.

Reimagining Meydan's website for success

Meydan FZ makes starting a business in Dubai simple. With a hassle-free setup, zero corporate tax to boost profits, and a supportive community of entrepreneurs, it’s the perfect place to launch and grow—without the stress.

First up, we did a website audit – basically, a checkup to see what was working and what wasn't. They were experiencing a high bounce rate on their website home page. Turns out, there were a few things slowing people down: unclickable areas and super long scrolls that had users hitting the back button quite fast.

Nearly 62% of users didn’t scroll past the second section, and key CTAs were barely clicked. Most engaged with pop-ups for support, while many struggled with the side menu. Plus, some design elements misled users into thinking they were clickable.

We made sure Meydan FZ’s cost calculator got the attention it deserved. Instead of being just another tool, it now stands out as a key feature, helping businesses quickly understand their savings and make smarter decisions.

We weren't just designing this website, we were building it from the ground up! Our team handled both the design and development, making sure everything looked slick and worked like a dream.

One designer. One project manager. A tight deadline. When our first Dubai client, Meydan FZ, approached us for a website redesign, we knew we were in for a challenge. It was crucial to create a website that effectively communicated their freezone's benefits to a global audience.

Join 250+ founders, product leaders, and startups scaling through strategic UX.

Join 250+ founders, product leaders, and startups scaling through strategic UX.

Black and white portrait of a man with a beard and glasses

Harry S.

Product Designer | AI & SaaS

Black and white portrait of a man with a beard and glasses

Harry S.

Product Designer | AI & SaaS